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Convergence Media History
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Convergence Media History
Convergence Media History explores the ways that digital convergence has radically changed the
ield of media history. Writing media history is no longer a matter of charting the historical
development of an individual medium such as ilm or television. Instead, now that various media
from blockbuster ilms to everyday computer use intersect regularly via convergence, scholars
must ind new ways to write media history across multiple media formats.
This collection of eighteen new essays by leading media historians and scholars examines the
issues today in writing media history and histories. Each essay addresses a single medium—
including ilm, television, advertising, sound recording, new media, and more—and connects
that speciic medium’s history to larger issues for the ield in writing multimedia or convergent
histories. Among the volume’s topics are new media technologies and their impact on tradi-
tional approaches to media history; alternative accounts of ilm production and exhibition, with
a special emphasis on ilm across multiple media platforms; the changing relationships between
audiences, fans, and consumers within media culture; and the globalization of our media
culture.
Contributors:
Megan Sapnar Ankerson
Kyle S. Barnett
Richard Butsch
Chris Cagle
Marsha F. Cassidy
Sue Collins
Harper Cossar
Ken Feil
Kathryn H. Fuller-Seeley
Derek Johnson
Dan Leopard
Elana Levine
Hamid Naicy
Alisa Perren
Karl Schoonover
Laura Isabel Serna
Mark Williams
Pamela Wilson
Janet Staiger is William P. Hobby Centennial Professor of Communication in the Department
of Radio-Television-Film at the University of Texas at Austin. The author of many books, her
most recent include Media Reception Studies , Blockbuster TV: Must-See Sitcoms in the Network Era ,
and Perverse Spectators: The Practices of Film Reception .
Sabine Hake is Professor and Texas Chair of German Literature and Culture at the University
of Texas at Austin. She is the author of Topographies of Class: Urban Architecture and Mass Utopia in
Weimar Berlin, German National Cinema , and Popular Cinema of the Third Reich , and is currently
working on a book on the fascist imaginary in postfascist cinema.
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Convergence Media
History
Edited by
Janet Staiger and Sabine Hake
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First published 2009
by Routledge
270 Madison Ave, New York, NY 10016
Simultaneously published in the UK
by Routledge
2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN
Routledge is an imprint of the Taylor & Francis Group, an informa business
This edition published in the Taylor & Francis e-Library, 2009.
To purchase your own copy of this or any of Taylor & Francis or Routledge’s
collection of thousands of eBooks please go to www.eBookstore.tandf.co.uk.
© 2009 Taylor & Francis
All rights reserved. No part of this book may be reprinted or
reproduced or utilized in any form or by any electronic,
mechanical, or other means, now known or hereafter
invented, including photocopying and recording, or in any
information storage or retrieval system, without permission in
writing from the publishers.
Trademark Notice : Product or corporate names may be
trademarks or registered trademarks, and are used only for
identification and explanation without intent to infringe.
Library of Congress Cataloging in Publication Data
Staiger, Janet.
Convergence, media, history/Janet Staiger and Sabine Hake.—
1st ed.
p. cm.
Includes bibliographical references and index.
1. Mass media–Social aspects. I. Hake, Sabine, 1956– II. Title.
HM1206.S72 2009
302.23–dc22
2008046079
ISBN 0-203-88343-8 Master e-book ISBN
ISBN10: 0-415-99661-9 (hbk)
ISBN10: 0-415-99662-7 (pbk)
ISBN10: 0-203-88343-8 (ebk)
ISBN13: 978-0-415-99661-7 (hbk)
ISBN13: 978-0-415-99662-4 (pbk)
ISBN13: 978-0-203-88343-3 (ebk)
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