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Game Developer - January 2008
JANUARY 2008
THE LEADING GAME INDUSTRY MAGAZINE
>> 2007 FRONT LINE AWARDS
THE BEST AND BRIGHTEST
TOOLS OF THE YEAR
>> GDC '08 PREVIEW
WE WILL TELL YOU
WHAT'S IMPORTANT!
THINKING
PORTALS
DEVELOPING
VALVE'S
NEW IP
Display Until February 15, 2008
WITH
 
 
 
In Assassin’s Creed,
Ubisoft used
Autodesk ® 3ds Max ®
software to create
a hero character so
real you can almost
feel the coarseness
of his tunic.
Autodesk ®
MotionBuilder™
software enabled
the assassin to
fl uidly jump
from rooftops to
cobblestone
streets with ease.
Using Autodesk ®
HumanIK ® middle-
ware, Ubisoft
grounded the
assassin in his
12 th century boots
and his run-time
environment.
odesk ®
middle-
oft
the
n his
y boots
-time
nt.
HOW UBISOFT GAVE
AN ASSASSIN HIS SOUL.
e
e c c c o u u t e s y o f U Ub i is o of t
Autodesk, MotionBuilder, HumanIK and 3ds Max are registered trademarks of Autodesk, Inc., in the USA and/or other countries.
All other brand names, product names, or trademarks belong to their respective holders. © 2007 Autodesk, Inc. All rights reserved.
I Im a a a a a g e
t f Ub i ft
I
 
[
CONTENTS
]
JANUARY 2008
VOLUME 15, NUMBER 1
FEATURES
7 THINKING WITH PORTALS
From the game's university-created roots
through to its O RANGE B OX -ed release,
P ORTAL was an exercise in creativity. Here,
three members of the eight-person team
come together to discuss Valve's iterative
playtesting process, the power of simple
storytelling, and clever ways to present new
ideas to a mass-market audience.
By Kim Swift, Erik Wolpaw, and Jeep Barnett
15 GDC 2008 EDITORS' PREVIEW
Want to know what we really think about
this year's GDC? Of course you do! This is
your chance to scoop up our hot knowledge
and insights into the rapidly-approaching
conference. Editors from our multiple
publications come together to weigh in on
what's hot and what's not.
By Brandon Sheffield, Jeffrey Fleming, Christian Nutt,
Jill Duffy, and Leigh Alexander
7
32
15
POSTMORTEM
23 2007 FRONT LINE AWARDS
It's been a year of consolidation for some, and
growth for others, but nothing changes the
importance of tools in game development.
Here, we honor the best and brightest tools
of 2007, and enter one indispensible tool into
the Hall of Fame.
By Jeffrey Fleming
32 MIDWAY GAMES' STRANGLEHOLD
S TRANGLEHLOLD was an attempt to take the best elements of John Woo's
famous films, and translate them into the video game world. Between
project scope changes and difficulties with unfinished tools, the team
managed to create a title that's nothing if not an interactive John Woo
movie—here's how.
By Brian Eddy
DEPARTMENTS
COLUMNS
2 GAME PLAN By Brandon Sheffield
New Year's Fears
44 THE INNER PRODUCT By Mick West
[ PROGRAMMING ]
Relational Databases
4 HEADS UP DISPLAY
72 BUSINESS LEVEL By Scott D. Nelson
[ BUSINESS ]
Activision/Vivendi merger, new ESA appointment, and ESRB rating
statistics by console
Going Independent
48 PIXEL PUSHER By Steve Theodore
[
ART
]
40 TOOL BOX By Tom Carroll, Thomas Grové, and Amir Ebrahimi
Unity Technologies' Unity 2.1
Custom Tools
52 AURAL FIXATION By Rob Bridgett
[
SOUND
]
Post-Production Audio
51 GAME SHUI By Noah Falstein
[
DESIGN
]
COVER ART: MOBY FRANCKE AND THE PORTAL TEAM
Orange Box, Gold Star
 
 
GAME PLAN
]
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EDITORIAL
EDITOR-IN-CHIEF
Simon Carless scarless@gdmag.com
MANAGING EDITOR
Jill Duffy jduffy@gdmag.com
FEATURES EDITOR
Brandon Sheffield bsheffield@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Hal Barwood Designer-at-Large
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
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EDITORIAL
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SENIOR EDITOR
Brandon Sheffield bsheffield@gdmag.com
SENIOR CONTRIBUTING EDITOR
Jill Duffy jduffy@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
ASSISTANT PRODUCTION EDITOR
Jeffrey Fleming
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Hal Barwood Designer-at-Large
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
-
ADVERTISING SALES
MEDIA ACCOUNT MANAGER
John Watson e: jmwatson@cmp.com t: 415.947.6224
GLOBAL SALES MANAGER, RECRUITMENT & EDUCATION
Aaron Murawski e: amurawski@cmp.com t: 415.947.6227
SALES REPRESENTATIVE, EDUCATION & RECRUITMENT
Gina Gross e: ggross@cmp.com t: 415.947.6241
SR. EVENTS ACCOUNT MANAGER, SOUTHWEST
Jasmin Davé
SR. ACCOUNT MANAGER, EAST COAST, EUROPE & EASTERN CANADA
Cecily Herbst
ACCOUNT MANAGER, WESTERN CANADA, INDIA, AUSTRALIA, & ASIA
Amanda Mae Miller
CONSOLIDATION SCARES THE CRAP OUT OF ME,
but it’s running rampant through our industry.
Some of these companies seem to be getting so
bloated that I wonder how they even operate. It’s
funny how it’s often the execs at large publishers
who talk the most about making games more
like movies, or at least more successful than
them—and yet these are the very entities that
are moving further and further away from the
Hollywood studio system, which is composed
mostly of freelance agents, production houses,
and funding groups, and moving more toward a
factory-style production model. It’s a wonder to
me that original or innovative games ever get
through this system—at times it seems like it
must have been some sort of grievous error of
judgement on the part of somebody in the upper
echelons, allowing a team to get paid to make
what they want. After all, that’s how Ralph Baer
wound up creating the first modern videogames
while researching for the military.
But of course, publishers fund big-budget
games, and as the medium discovers itself, it
strives to tackle more—more hours of gameplay,
more sandbox options, more user-generated
content, more graphical flourish and physics
interaction. These are certainly good things to an
extent, but at this stage are incredibly reliant on
the money of large corporate entities, the largest
of which are absorbing creative studios left and
right (though on enlightened occasions, leaving
the studios themselves alone, just taking a bit of
the money and risk, as seen in the Blizzard deal).
There are talented people in these publishers,
but as we all know, being talented and being in
charge don’t always go hand in hand. And when
these structures get larger and more labyrinthine,
it makes me wonder how long before we’re
submitting game concepts to representative
committees, like government entities, who will
then relay this information, complete with riders,
to persons who consult with the people who have
the money, who in turn speak with the people
that “push the button,” as we represent our
"constituents" whose tastes we barely even know.
Or are we there already? Or alternately, am I being
too pessimistic?
The fact is, you can make a good movie for
$100,000 that can be shown in theatres—it's
rare, but it's possible. Could you make a game
for the same price that would make it onto
store shelves? You might be able to consider
downloadable games as a corollary to direct-to-
DVD movies. With movies of lower-budget, it's
the luck of the draw and who you know that gets
you in theatres or simply on a disc. But in games,
if you've got a small budget it's pretty unlikely
that you're going to get any kind of traditional
marketing or retail treatment. But DVD sales
have overtaken box office sales, and so too will
downloadable sales overtake retail. So perhaps
the era of the indie is at hand?
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CMP GAME GROUP
VP, GROUP PUBLISHER APPLIED TECHNOLOGIES Philip Chapnick
VP, STRATEGIC MARKETING Michele Maguire
GROUP DIRECTOR Kathy Schoback
AUDIENCE DEVELOPMENT
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CMP TECHNOLOGY MANAGEMENT
PRESIDENT AND CEO Steve Weitzner
EXECUTIVE VP AND CFO Adam Marder
SENIOR VP, AUDIENCE MARKETING & DEVELOPMENT Bill Amstutz
SENIOR VP, CMP INTEGRATED MARKETING SOLUTIONS Joseph Braue
SENIOR VP AND GENERAL COUNSEL Sandra Grayson
SENIOR VP, CORPORATE MARKETING Lisa Johnson
SENIOR VP, CORPORATE SALES Anne Marie Miller
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
VP, AUDIENCE DEVELOPMENT Michael Zane
PRESIDENT, CHANNEL GROUP Robert Faletra
PRESIDENT, CMP ENTERTAINMENT MEDIA Tony Ke efe
PRESIDENT, BUSINESS TECHNOLOGY GROUP Jeff Patterson
SENIOR VP, GROUP DIRECTOR, ELECTRONICS & SOFTWARE GROUPS
Paul Miller
SENIOR VP, GROUP DIRECTOR, COMMUNICATIONS GROUP,
Stephen Saunders
ADVERTISING SALES
DIRECTOR OF SALES
Steve McGill e: smcgill@cmp.com t: 415.947.6217
GLOBAL SALES MANAGER, RECRUITMENT & EDUCATION
Aaron Murawski e: amurawski@cmp.com t: 415.947.6227
SR. EVENTS ACCOUNT MANAGER, SOUTHWEST
Jasmin Davé e: jdave@cmp.com t: 415.947.6226
SR. ACCOUNT MANAGER, EAST COAST, EUROPE & EASTERN CANADA
Cecily Herbst e: cherbst@cmp.com t: 415.947.6215
ACCOUNT MANAGER, WESTERN CANADA, INDIA, AUSTRALIA, & ASIA
Amanda Mae Miller e: ammiller@cmp.com t: 785.838.7523
SALES REPRESENTATIVE, EDUCATION & RECRUITMENT
Gina Gross e: ggross@cmp.com t: 415.947.6241
MEDIA ACCOUNT MANAGER
John Watson e: jmwatson@cmp.com t: 415.947.224
ADVERTISING PRODUCTION
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REPRINTS
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MARKETING
MARKETING MANAGER
Hilary McVicker e: hmcvicker@cmp.com t: 415.947.6207
CMP GAME GROUP
SENIOR VP, TECHNOLOGY INNOVATORS GROUP Philip Chapnick
VP, STRATEGIC MARKETING Michele Maguire
GROUP DIRECTOR Kathy Schoback
AUDIENCE DEVELOPMENT
GROUP DIRECTOR Carolyn Giroux e: cgiroux@cmp.com
DIRECTOR Mary Griffin e: mkgriffin@cmp.com
ASSISTANT MANAGER John Slesinski e: jslesinski@cmp.com
LIST RENTAL Merit Direct LLC t: 914.368.1000
INTERNATIONAL LICENSING INFORMATION
Mario Salinas t: 650.513.4234 f: 650.513.4482
e: msalinas@cmp.com
CMP TECHNOLOGY MANAGEMENT
PRESIDENT AND CEO Steve Weitzner
EXECUTIVE VP AND CFO Adam Marder
PRESIDENT, CHANNEL GROUP Robert Faletra
PRESIDENT, CMP TECHNOLOGY INNOVATORS GROUP
Paul Miller
PRESIDENT, CMP BUSINESS TECHNOLOGY GROUP To ny Upho f f
CORPORATE SENIOR VP SALES Anne Marie Miller
SENIOR VP, CMP INTEGRATED MARKETING SOLUTIONS Joseph Braue
SENIOR VP, HUMAN RESOURCES Marvlieu Jolla Hall
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
VP, INTERNATIONAL BUSINESS DEVELOPMENT Patrick Brennan
POSTMORTEMS: THE BEST POLICY
And I've also been thinking—can there ever
be such a thing as a truly honest public
postmortem? I had a conversation with a designer
friend recently, and we came to the conclusion
that unless the game was made entirely by one
person, probably not. While you can say “we
changed scope too quickly,” you can’t say “So-
and-so screwed everything up and lost us lots of
time because he’s a terrible manager.” The latter
is likely a truer statement, but you’d never hear
anyone say it outside of the office. And in the case
where the people giving you the money are the
problem, well what can you do?
At a certain point, one has to wonder—are we
continually repeating the same mistakes, or are
we just keeping it close to the vest? (And I use
“we” merely for the sake of convenience—I’ve
never written a postmortem myself.) Certainly
there can be interesting elements in these
articles, such as information about genre or
platform shifts, or innovative ways to deal with
budgetary or time constraints. But in general, it
seems these articles frequently tread over old
ground, as the skeletons of the past come back to
haunt us. There’s still plenty to glean if you’re a fan
of reading between the lines—most authors, like
poker players, have a "tell," which at the very least
informs you of when they clearly have a lot more
they could say on a certain subject.
I don’t mean to say postmortems are useless—
after all, we feature them on the cover of almost
every issue of our magazine, and in fact our
S TRANGLEHOLD postmortem has a few rather honest
confessions this month. But there might be better
ways to structure this information, might there
not? I don’t have any solutions but I do think
it’s worth thinking about how we can do more to
actually inform and share with each other, hand-
holding Kumbaya-style.
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CMP GAME GROUP
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GROUP DIRECTOR Kathy Schoback
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PRESIDENT, CMP BUSINESS TECHNOLOGY GROUP To ny Upho f f
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CORPORATE SENIOR VP SALES Anne Marie Miller
SENIOR VP, HUMAN RESOURCES Marvlieu Jolla Hall
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
—Brandon Sheffield
Game Developer
is BPA approved
Game Developer
2
JANUARY 2008 | GAME DEVELOPER
WWW.CMPGAME.COM
[
www.gdmag.com
www.gdmag.com
www.gdmag.com
www.gdmag.com
www.gdmag.com
CMP Media, 600 Harrison St., 6th Fl., San Francisco, CA 94107 t: 415.947.6000 f: 415.947.6090
CMP Media, 600 Harrison St., 6th Fl., San Francisco, CA 94107 t: 415.947.6000 f: 415.947.6090
CMP Media, 600 Harrison St., 6th Fl.,
San Francisco, CA 94107
t: 415.947.6000 f: 415.947.6090
CMP Media, 600 Harrison St., 6th Fl.,
San Francisco, CA 94107
t: 415.947.6000 f: 415.947.6090
CMP Media, 600 Harrison St., 6th Fl.,
San Francisco, CA 94107
t: 415.947.6000 f: 415.947.6090
SUBSCRIPTION SERVICES
FOR INFORMATION, ORDER QUESTIONS, AND ADDRESS CHANGES
t: 800.250.2429 f: 847.763.9606 e: gamedeveloper@halldata.com
EDITORIAL
EDITOR-IN-CHIEF
Simon Carless scarless@gdmag.com
MANAGING EDITOR
Jill Duffy jduffy@gdmag.com
FEATURES EDITOR
Brandon Sheffield bsheffield@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Hal Barwood Designer-at-Large
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
SUBSCRIPTION SERVICES
FOR INFORMATION, ORDER QUESTIONS, AND ADDRESS CHANGES
t: 800.250.2429 f: 847.763.9606 e: gamedeveloper@halldata.com
EDITORIAL
PUBLISHER
Simon Carless scarless@gdmag.com
MANAGING EDITOR
Jill Duffy jduffy@gdmag.com
SENIOR EDITOR
Brandon Sheffield bsheffield@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Hal Barwood Designer-at-Large
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
SUBSCRIPTION SERVICES
FOR INFORMATION, ORDER QUESTIONS, AND ADDRESS CHANGES
t: 800.250.2429 f: 847.763.9606 e: gamedeveloper@halldata.com
EDITORIAL
PUBLISHER
Simon Carless scarless@gdmag.com
MANAGING EDITOR
Jill Duffy jduffy@gdmag.com
SENIOR EDITOR
Brandon Sheffield bsheffield@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
SUBSCRIPTION SERVICES
FOR INFORMATION, ORDER QUESTIONS, AND ADDRESS CHANGES
t: 800.250.2429 f: 847.763.9606 e: gamedeveloper@halldata.com
EDITORIAL
PUBLISHER
Simon Carless scarless@gdmag.com
MANAGING EDITOR
Jill Duffy jduffy@gdmag.com
SENIOR EDITOR
Brandon Sheffield bsheffield@gdmag.com
ART DIRECTOR
Cliff Scorso cscorso@gdmag.com
CONTRIBUTING EDITORS
Jesse Harlin jharlin@gdmag.com
Noah Falstein nfalstein@gdmag.com
Steve Theodore stheodore@gdmag.com
Mick West mwest@gdmag.com
ADVISORY BOARD
Hal Barwood Designer-at-Large
Ellen Guon Beeman Microsoft
Brad Bulkley Neversoft
Clinton Keith High Moon Studios
Ryan Lesser Harmonix
Mark DeLoura Ubisoft
ADVERTISING SALES
DIRECTOR OF SALES
Steve McGill e: smcgill@cmp.com t: 415.947.6217
GL OBAL SALES MANAGER, RECRUITMENT & EDUCATION
A aron Murawski e: amurawski@cmp.com t: 415.947.6227
SR. EVENTS ACCOUNT MANAGER, SOUTHWEST
Jasmin Davé e: jdave@cmp.com t: 415.947.6226
SR. ACCOUNT MANAGER, EAST COAST, EUROPE & EASTERN CANADA
Cecily Herbst e: cherbst@cmp.com t: 415.947.6215
MEDIA ACCOUNT MANAGER
John Watson e: jmwatson@cmp.com t: 415.947.224
ADVERTISING PRODUCTION
ADVERTISING PRODUCTION MANAGER Kevin Chanel
REPRINTS
REPRINTS ACCOUNT MANAGER
Cindy Zauss t: 951.698.1780 e: czauss@cmp.com
MARKETING
MARKETING MANAGER
Hilary McVicker e: hmcvicker@cmp.com t: 415.947.6207
CMP GAME GROUP
VP, GROUP PUBLISHER APPLIED TECHNOLOGIES Philip Chapnick
VP, STRATEGIC MARKETING Michele Maguire
GROUP DIRECTOR Kathy Schoback
AUDIENCE DEVELOPMENT
GROUP DIRECTOR Carolyn Giroux e: cgiroux@cmp.com
DIRECTOR Mary Griffin e: mkgriffin@cmp.com
ASSISTANT MANAGER John Slesinski e: jslesinski@cmp.com
LIST RENTAL Merit Direct LLC t: 914.368.1000
INTERNATIONAL LICENSING INFORMATION
Mario Salinas t: 650.513.4234 f: 650.513.4482 e: msalinas@cmp.com
CMP TECHNOLOGY MANAGEMENT
PRESIDENT AND CEO Steve Weitzner
EXECUTIVE VP AND CFO Adam Marder
SENIOR VP, AUDIENCE MARKETING & DEVELOPMENT Bill Amstutz
SENIOR VP, CMP INTEGRATED MARKETING SOLUTIONS Joseph Braue
SENIOR VP AND GENERAL COUNSEL Sandra Grayson
SENIOR VP, CORPORATE MARKETING Lisa Johnson
SENIOR VP, CORPORATE SALES Anne Marie Miller
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
VP, AUDIENCE DEVELOPMENT Michael Zane
PRESIDENT, CHANNEL GROUP Robert Faletra
PRESIDENT, CMP ENTERTAINMENT MEDIA Tony Ke efe
PRESIDENT, BUSINESS TECHNOLOGY GROUP Jeff Patterson
SENIOR VP, GROUP DIRECTOR, ELECTRONICS & SOFTWARE GROUPS
Paul Miller
SENIOR VP, GROUP DIRECTOR, COMMUNICATIONS GROUP,
Stephen Saunders
ADVERTISING SALES
DIRECTOR OF SALES
Steve McGill e: smcgill@cmp.com t: 415.947.6217
GLOBAL SALES MANAGER, RECRUITMENT & EDUCATION
Aaron Murawski e: amurawski@cmp.com t: 415.947.6227
SR. EVENTS ACCOUNT MANAGER, SOUTHWEST
Jasmin Davé e: jd ave@cmp.com t: 415.94 7.6226
SR. ACCOUNT MANAGER, EAST COAST, EUROPE & EASTERN CANADA
Cecily Herbst e: cherbst@cmp.com t: 415.947.6215
MEDIA ACCOUNT MANAGER
John Watson e: jmwatson@cmp.com t: 415.947.224
ADVERTISING PRODUCTION
ADVERTISING PRODUCTION MANAGER Kevin Chanel
REPRINTS
PARS INTERNATIONAL
Joe Nunziata t: 212.221.9595 e: reprints@parsintl.com
MARKETING
MARKETING MANAGER
Hilary McVicker e: hmcvicker@cmp.com t: 415.947.6207
CMP GAME GROUP
VP, GROUP PUBLISHER APPLIED TECHNOLOGIES Philip Chapnick
VP, STRATEGIC MARKETING Michele Maguire
GROUP DIRECTOR Kathy Schoback
AUDIENCE DEVELOPMENT
GROUP DIRECTOR Carolyn Giroux e: cgiroux@cmp.com
DIRECTOR Mary Griffin e: mkgriffin@cmp.com
ASSISTANT MANAGER John Slesinski e: jslesinski@cmp.com
LIST RENTAL Merit Direct LLC t: 914.368.1000
INTERNATIONAL LICENSING INFORMATION
Mario Salinas t: 650.513.4234 f: 650.513.4482 e: msalinas@
cmp.com
CMP TECHNOLOGY MANAGEMENT
PRESIDENT AND CEO Steve Weitzner
EXECUTIVE VP AND CFO Adam Marder
PRESIDENT, CHANNEL GROUP Robert Faletra
PRESIDENT, CMP TECHNOLOGY INNOVATORS GROUP
Paul Miller
PRESIDENT, CMP BUSINESS TECHNOLOGY GROUP To ny Upho f f
CORPORATE SENIOR VP SALES Anne Marie Miller
SENIOR VP, CMP INTEGRATED MARKETING SOLUTIONS Joseph
Braue
SENIOR VP, HUMAN RESOURCES Marvlieu Jolla Hall
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
VP, INTERNATIONAL BUSINESS DEVELOPMENT Patrick Brennan
ADVERTISING SALES
DIRECTOR OF SALES
Steve McGill e: smcgill@cmp.com t: 415.947.6217
GLOBAL SALES MANAGER, RECRUITMENT & EDUCATION
Aaron Murawski e: amurawski@cmp.com t: 415.947.6227
SR. EVENTS ACCOUNT MANAGER, SOUTHWEST
Jasmin Davé e: jdave@cmp.com t: 415.947.6226
SR. ACCOUNT MANAGER, EAST COAST, EUROPE & EASTERN CANADA
Cecily Herbst e: cherbst@cmp.com t: 415.947.6215
MEDIA ACCOUNT MANAGER
John Watson e: jmwatson@cmp.com t: 415.947.224
ADVERTISING PRODUCTION
ADVERTISING PRODUCTION MANAGER Kevin Chanel
REPRINTS
PARS INTERNATIONAL
Joe Nunziata t: 212.221.9595 e: reprints@parsintl.com
MARKETING
MARKETING MANAGER
Hilary McVicker e: hmcvicker@cmp.com t: 415.947.6207
CMP GAME GROUP
VP, GROUP PUBLISHER APPLIED TECHNOLOGIES Philip Chapnick
VP, STRATEGIC MARKETING Michele Maguire
GROUP DIRECTOR Kathy Schoback
AUDIENCE DEVELOPMENT
GROUP DIRECTOR Carolyn Giroux e: cgiroux@cmp.com
DIRECTOR Mary Griffin e: mkgriffin@cmp.com
ASSISTANT MANAGER John Slesinski e: jslesinski@cmp.com
LIST RENTAL Merit Direct LLC t: 914.368.1000
INTERNATIONAL LICENSING INFORMATION
Mario Salinas t: 650.513.4234 f: 650.513.4482 e: msalinas@
cmp.com
CMP TECHNOLOGY MANAGEMENT
PRESIDENT AND CEO Steve Weitzner
EXECUTIVE VP AND CFO Adam Marder
PRESIDENT, CHANNEL GROUP Robert Faletra
PRESIDENT, CMP TECHNOLOGY INNOVATORS GROUP
Paul Miller
PRESIDENT, CMP BUSINESS TECHNOLOGY GROUP To ny Upho f f
CORPORATE SENIOR VP SALES Anne Marie Miller
SENIOR VP, CMP INTEGRATED MARKETING SOLUTIONS Joseph
Braue
SENIOR VP, HUMAN RESOURCES Marvlieu Jolla Hall
SENIOR VP, MANUFACTURING Marie Myers
SENIOR VP, COMMUNICATIONS Alexandra Raine
VP, INTERNATIONAL BUSINESS DEVELOPMENT Patrick Brennan
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