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Communication Styles: A Self-Assessment Exercise
Instructions: Please select from each pair of attributes the one which is most typical of your
personality. No pair is an either-or proposal. Make your choice as spontaneously as possible. There is no
wrong answer.
1.
I like action.
19. I think I am good at reading people.
20. I like creative problem solving.
2.
I deal with problems in a systematic way.
3.
I believe that teams are more effective
than individuals.
21. I extrapolate and project all the time.
22. I am sensitive to others’ needs.
4.
I enjoy innovation very much.
5.
I am more interested in the future than
in the past.
23. Planning is the key to success.
24. I become impatient with long
deliberations.
6.
I enjoy working with people.
7.
I like to attend well-organized group
meetings.
25. I am cool under pressure.
26. I value experience very much.
8.
Deadlines are important for me.
27. I listen to people.
28. People say that I am a fast thinker.
9. I cannot stand procrastination.
10. I believe that new ideas have to be
tested before being used.
29. Cooperation is a key word for me.
30. I use logical methods to test alternatives.
11. I enjoy the stimulation of interaction
with others.
12. I am always looking for new possibilities.
31. I like to handle several projects at the
same time.
32. I always question myself.
13. I want to set up my own objectives.
14. When I start something, I go through
until the end.
33. I learn by doing.
34. I believe that my head rules my heart.
15. I basically try to understand other
people’s emotions.
16. I do challenge people around me.
35. I can predict how others may react to a
certain action.
36. I do not like details.
17. I look forward to receiving feedback on
my performance.
18. I find the step-by-step approach very
effective.
37. Analysis should always precede action.
38. I am able to assess the climate of a
group.
39. I have a tendency to start things and not
finish them up.
40. I perceive myself as decisive.
64. Good relationships are essential.
41. I search for challenging tasks.
42. I rely on observation and data.
43. I can express my feelings openly.
44. I like to design new projects.
65. I am impulsive.
66. I accept differences in people.
67. Communicating with people is an end in
itself.
68. I like to be intellectually stimulated.
45. I enjoy reading very much.
46. I perceive myself as a facilitator.
69. I like to organize.
70. I usually jump from one task to another.
47. I like to focus on one issue at a time.
48. I like to achieve.
71. Talking and working with people is a
creative art.
72. Self-actualization is a key word for me.
49. I enjoy learning about others.
50. I like variety.
73. I enjoy playing with ideas.
74. I dislike wasting my time.
51. Facts speak for themselves.
52. I use my imagination as much as possible.
75. I enjoy doing what I am good at.
76. I learn by interacting with others.
53. I am impatient with long, slow
assignments.
54. My mind never stops working.
77. I find abstractions interesting and
enjoyable.
78. I am patient with details.
55. Key decisions have to be made in a
cautious way.
56. I strongly believe that people need each
other to get work done.
79. I like brief, to the point statements.
80. I feel confident in myself.
57. I usually make decisions without thinking
too much.
58. Emotions create problems.
59. I like to be liked by others.
60. I can put two and two together very
quickly.
61. I try out my new ideas on people.
62. I believe in the scientific approach.
63. I like to get things done.
2
Scoring Sheet for the Communication Styles Assessment
Instructions: Circle the items you have selected and add up the totals for each style (one point
per answer). The maximum is 20 per style and your total for the four styles should be 40.
Style
Circle your answer here
Total Score (max. 20)
Style 1
1 - 8 - 9 - 13 - 17 - 24 - 26 - 31 - 33 - 40 - 41 -
48 - 50 - 53 - 57 - 63 - 65 - 70 - 74 - 79
____________
Style 2
2 - 7 - 10 - 14 - 18 - 23 - 25 - 30 - 34 - 37 - 42 -
47 - 51 - 55 - 58 - 62 - 66 - 69 - 75 - 78
____________
Style 3
3 - 6 - 11 - 15 - 19 - 22 - 27 - 29 - 35 - 38 - 43 -
46 - 49 - 56 - 59 - 64 - 67 - 71 - 76 - 80
____________
Style 4
4 - 5 - 12 - 16 - 20 - 21 - 28 - 32 - 36 - 39 - 44 -
45 - 52 - 54 - 60 - 61 - 68 - 72 - 73 – 77
____________
3
The Four Communication Styles
Style 1
Style 2
WHAT
HOW
Results
Objectives
Achieving
Doing
Strategies
Organization
Facts
ACTION (A)
PROCESS (PR)
IDEA (I)
PEOPLE (PE)
WHY
WHO
Concepts
Theories
Innovation
Communication
Relationships
Teamwork
Style 4
Style 3
4
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The Main Characteristics of Communication Styles
STYLE CONTENT -People with this style talk about: PROCESS- People with this style are:
ACTION (A)
Results
Responsibility
Pragmatic (down to earth)
Objectives
Feedback
Direct (to the point)
Performance
Experience
Impatient
Productivity
Challenges
Decisive
Efficiency
Achievements
Quick (jump from idea to idea)
Moving ahead
Change
Energetic (challenge others)
Decisions
PROCESS (PR)
Facts
Trying out
Systematic (step-by-step)
Procedures
Analysis
Logical (cause and effect)
Planning
Observations
Factual
Organizing
Proof
Verbose
Controlling
Details
Unemotional
Testing
Cautious
Patient
PEOPLE (PE)
People
Self-development
Spontaneous
Needs
Sensitivity
Empathetic
Motivation
Awareness
Warm
Teamwork
Cooperation
Subjective
Communications
Beliefs
Emotional
Feelings
Values
Perceptive
Team spirit
Expectations
Sensitive
Understanding
Relations
IDEA (I)
Concepts
What = s new in
the field
Imaginative
Innovation
Creativity
Charismatic
Interdependence Opportunities
Difficult to understand
New ways
Possibilities
Ego-centered
New methods
Grand designs
Unrealistic
Improving
Issues
Creative
Problems
Potential
Full of ideas
Alternatives
Provocative
5

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