Siva Vaidhyanathan - The Googlization of Everything; (And Why We Should Worry) (2011).pdf - Sarmatian - FILMY_krystian

The Googlization of Everything

The publisher gratefully acknowledges the generous support of the General

Endowment Fund of the University of California Press Foundation.

The Googlization

of Everything

(AND WHY WE SHOULD WORRY)

Siva Vaidhyanathan

UNIVERSITY OF CALIFORNIA PRESS

Berkeley LosAngeles

University of California Press, one of the most distinguished univer-

sity presses in the United States, enriches lives around the world by

advancing scholarship in the humanities, social sciences, and natural

sciences. Its activities are supported by the UC Press Foundation and

by philanthropic contributions from individuals and institutions. For

more information, visit www.ucpress.edu.

University of California Press

Berkeley and Los Angeles, California

Library of Congress Cataloging-in-Publication Data

Vaidhyanathan,Siva.

The Googlization of everything : (and why we should worry) /

Siva Vaidhyanathan.

p. cm.

Includes bibliographical references and index.

ISBN 978-0-520-25882-2 (cloth : alk. paper)

1. Google (Firm). 2. Internet industry—Social aspects.

3. Internet—Social aspects. I. Title.

HD9696.8.U64G669 2010

338.7'6102504—dc22

2010027772

Manufactured in the United States of America

20 19 18 17 16 15 14 13 12 11

10987654321

This book is printed on Cascades Enviro 100, a 100% post consumer

waste, recycled, de-inked ﬁ ber. FSC recycled certiﬁ ed and processed

chlorine free. It is acid free, Ecologo certiﬁ ed, and manufactured by

BioGas energy.

Siva Vaidhyanathan - The Googlization of Everything; (And Why We Should Worry) (2011).pdf