tribal-profile.pdf

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Tribal Profile Check List

1. Viewer Mindset (Whom are you talking to?)

2. Voice to Viewer (How are you talking to them?)

3. Message Structure (How should you deliver the information?)

4. What Tribe are they a part of?

Examples:

Health Nuts

Surfers

Lawyers

Couples

Sports Fans

Adventure Seekers

Gamers

Gardeners

Web Designers

5. What does a Tribe Member consider?

6. General Opinion about the Tribe?

7. Tribal Language?

http://www.thevideoboss.com/links/3a3

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8. Attitudes about the Subject?

9. Current Level of Information?

10. What are they Suspicious about?

11. What encourages them?

12. What are they Suspicious about?

13. What do they Love?

14. What do they want?

http://www.thevideoboss.com/links/3a3

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