Michelin katalog 2011 en.pdf

2011 BIKE

TIRE RANGES

“In 1891, Edouard Michelin imagined what the future of the tire would be if it were easily reparable and

filed the first patents for tyres that could be removed and repaired in a quarter of an hour. This innovation

revolutionized the history of the bicycle tire .

Since then, the Michelin Group has constantly innovated to promote the mobility of people, in the field of

cycling in particular. Even now, Michelin continues to invest in Research and Development to offer increasingly

efficient bicycle tire solutions to meet consumer requirements .

This booklet contains the MICHELIN offering for 2011. It is based on new segmentation which clarifies the

offering for the Road, Mountain Bike and City Trekking segments and helps users identify the product that best

corresponds to their needs, irrespective of their cycling ability and type of use.

You will also be able to discover the new ranges for 2011:

s A new road tire: MICHELIN Dynamic Sport

s MICHELIN Wild Race’R and Wild Race’R for hard-packed terrain

An updated Mountain Bike tire range:

s A new inner tube: Protek Max - with advanced puncture resistance

I wish you excellent bicycle rides and moments of true cycling pleasure.

Enjoy the cycling experience with MICHELIN tires!”

Stéphane Gégout

Marketing Manager – MICHELIN bicycle tyre

C ONTENTS

P. 2

S PONSORSHIPS ......................................................................................................................................................................................

P. 4

ROAD RANGE .........................................................................................................................................................................................

Segmentation ....................................................................................................................................................................... P. 6

PRO Segment ....................................................................................................................................................................... P. 8

PERFORMANCE Segment .......................................................................................................................................... P.12

SPORT-LEISURE Segment ........................................................................................................................................... P.13

Inner Tube ............................................................................................................................................................................ P.14

MOUNTAIN BIKE RANGE ............................................................................................................................................................. P.16

Segmentation .................................................................................................................................................................... P.18

Technology .......................................................................................................................................................................... P.20

PRO Segment .................................................................................................................................................................... P.22

PERFORMANCE Segment .......................................................................................................................................... P.24

SPORT-LEISURE Segment ............................................................................................................................................ P.25

Inner Tube ............................................................................................................................................................................ P.26

CITY TREKKING RANGE ................................................................................................................................................................ P.28

Segmentation .................................................................................................................................................................... P.30

PRO Segment ...................................................................................................................................................................... P.32

PERFORMANCE Segment .......................................................................................................................................... P.34

SPORT-LEISURE Segment ............................................................................................................................................ P.35

Inner Tube ............................................................................................................................................................................ P.36

M ICHELIN M AN R ECOMMENDATIONS .................................................................................................................................... P.38

T ECHNICAL G LOSSARY ...................................................................................................................................................................... P.42

G LOSSARY ................................................................................................................................................................................................ P.44